Home > Sports > New Sky thinking: how the Premier League revolution was televised | Scott Murray
breaking-news

New Sky thinking: how the Premier League revolution was televised | Scott Murray

Twenty-five years ago the station unleashed a new age – and Richard Keys – on the nation but it may now be time for some fresh thinking about football TV

A quarter of a century has passed since ITV offered the new-fangled Premier League an outlandish £262m for the rights to continue producing Elton Welsby vehicle The Match. At which point agitated Spurs owner and set-top-box mogul Alan Sugar nipped out of the negotiating room, bellowed “Blow them aht the water!” into a nearby payphone, a Sky apparatchik appeared in a puff of smoke carrying an extra £42m, and …read more

Read more:
breaking-news
Learner drivers to be allowed on motorways before test

Starting next year, novices will be allowed on to Britain's fastest roads – but only with qualified instuctors, and only...

Close