Three years ago, Ferly Aninditya’s stall at a Jakarta food court was losing money.
Deterred by the Indonesian capital’s paralyzing traffic, few customers were prepared to come to him.
But that was before he teamed up with Go-Jek, the ride-hailing motorbike service that delivers everything from meals and groceries to cleaners and hairdressers across Jakarta, all at the touch of a smartphone app.
Now Aninditya owns a chain of small restaurants with seven thriving branches that send Indonesian-style fish and chips by Go-Jek’s army of motorbike riders across Jakarta.
“I’ve come this far in part because of Go-Jek,” said Aninditya. “It’s not just sales, …read more